eve, AI Assistant for
eve, AI Assistant for
Period Management
Period Management
Embedded Files
Problem Statement
Problem Statement
8 in 10 women experience Dysmenorrhea or Menstrual Pain.
3 in 10 women become unable to attend to their life, be it going to school, college, office or important events in life.
End user: Menstruating women
Solution
Solution
Medium: Mobile app platform
Product Features:
Intelligent therapy profiles
Adaptive menstrual cycle reminder
Playful therapy selection wheel
Humanized conversations with the AI Assistant for Period Management
Wireless control of the pain relief waistbelt
My contributions
My contributions
Created the first version of the mobile app - ideate on features, wireframes, UI/ UX mid-fidelity, brand colors, interactive mockup.
Lead several user studies including surveys, and one-on-one customer discovery interviews
Analyze user data and prioritize unfulfilled and latent user needs
Conduct extensive market research to prioritize target segment and unmet market opportunity
Brainstorm on directions, specific solutions and define features of shortlisted solutions
Sketch quick and rough wireframes to directly address user needs and give a starting point and clear directions to design team to start with
process
process
Human Centered Design (HCD) Process
Product Desirability > Feasibility and Viability
Tools
Tools
Unfulfilled & Latent Needs
Competitor Mapping
Moodboard
Partners
Partners
Startup where I led the mobile app development
Google Sites
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